Talking over the phone is one thing, because customers arent able to see what youre wearing or form an impression based on your body language. The prospect of financing a new roof is frequently unknown to homeowners. salespeople with the ability to capture high-res images, acquire on-site measurements, build polished reports, adjust waste percentage, and create accurate estimates, all on-site. This is yet another great way to build trust and drive referrals. 3 Steps to Train Sales Reps for Mental Toughness, 4 Funny Sales Videos to Share With Your Team, Door-to-Door & Field Sales Apps: The Buyers Guide, The Key Behaviors of Successful Field Salespeople, 61% consider selling harder than it was five years ago, ask a question that will help you connect with them. But what if you mixed it up and asked an open ended question immediately that you know will get the prospects attention. We and our partners use data for Personalised ads and content, ad and content measurement, audience insights and product development. Roofers using an Equipter RB4000 and marketing the New Roof No Mess experience can show a professional video highlighting the benefits of an Equipter-assisted roof replacement. Any roofer knows that word of mouth can make or break their business. What is a Roof pitch examples? ListenRegardless of how many times youve previously dealt with the same questions, concerns, or issues, be patient. Now, I know you might be thinking, Well, if they have a house, theyre the perfect customer. It also lets you obtain a roof report in a matter of hours, or produce one on your own in a matter of seconds utilizing a drone, a satellite, or drawings. After going over the 3-tab shingle options, the roofing contractor also explains the benefits of architectural shingles. Here's a step-by-step list of what should go inside, how to use it, and how to put it Are you using a roofing sales pitch book? It must also include tried and true sales techniques that rely on human interaction, effective communication, and trusting relationships. So instead try to relate with them and ask a question that will help you connect with them and avoid the same pitches every sales rep makes. There is probably something you do better than your competitors, or at the very least, something that makes working for your firm sound appealing. WebExample: I sell a $10,000 roof. A sales enablement service and mobile CRM designed specifically for outside sales, including field sales and door-to-door sales teams. A drone can cover a lot more ground in a lot less time, optimizing your day of knocking doors. After all, a roof is a financial investment. So, you can watch the videos, and youll know exactly what to do. Thats SUPER personal, powerful stuff. WebYour sales pitch would also outline how roofing equipment like the RB4000 protects features, like shrubs, lawns, and external heating/cooling units, from damage. From financing and warranties to shingles and add-ons, present the customer with options, and be well-informed on all of them. What is a Sales Process + 3 Ways to Build One, Top 4 Sales Books to Help You Take Control, The Solar Setter/Closer Model: What it Means and Why it Matters, What is Outsides Sales? They arm. They can become customers. show respect for the homeowner and their property, practice good manners. Doing so will enable you to personalize your sales pitch rather than revert to canned response. Check out this post for more roofing sales tips. Still, theres no guarantee that they wont, so you should always check with yourlocal code authorityin case there are local amendments to the code that affect required minimum roof slopes. Equipter Around the same time, I was lucky enough to be privy to a major roofing sales But you cant do that if youre dogged by poor pitching techniques. Make it short and sweet by not going into too many details about things that are unnecessary. Percentage of sales will usually be somewhere in the 7 to 12% ballpark. Roofing is an investment in your home. Maybeeven consider a custom-made skin or sticker for your vehicle. Recognize boundaries, but ask questions, make connections, and try to get a good feel for what they need. This exclusive program covers everything from knock to close, with packages for individual roofing sales reps and entire teams. Can we talk about it next week sometime? Detail how your product or service improves your customers situation. There is no standard, universal roof pitch.Roof pitch varies depending on culture, climate, style, and available materials.In the USA, the range of standard pitches Whether its a free consultation, inspection, or quote, this is a popular, low-risk way to start developing trust while subtly influencing people to listen. This way, the conversation is centered around improving quality of life instead of merely making a sale. You typically only have a few minutes when first knocking on someones door to explain how your product or service can relieve their pain points. How Installers Can Beat Net Metering 3.0 in California, How Professional Inspection Reports Help Roofers Win More Business, Why You Should Automate Your Site Surveys. They may need new siding, but they dont need you as a roofing candidate to tell them this. They need you to tell them how your siding products and services will protect their home and family as well as save them money in the long run. Take advantage of digital sales tools that keep you off the roof and impressing potential customers with sleeker, more streamlined processes. Even if someone isnt ready to purchase immediately, they are more likely to refer you if they think highly of your company. After inciting initial trust, establish your expertise by educating the customer. Even if you havent chatted with this certain customer yet, finding common ground with them about where they live, something about their house, or something more casual like sports. 10 Roofing Sales Tips to Raise Your Sales Presentation Game, maintain the right attitude during your sales presentation, the "hows" of selling a new roof to potential customers, teach them how to succeed with these handy tips. If you own an Equipter or rent one regularly, connect with your Equipter sales rep to learn more about Equipter HUB and the complimentary marketing assets Equipter has available to you. You should always check themanufacturersproduct data sheets for the actual product you intend to use, and always follow the manufacturers installation instructions. People like to buy from people who they feel are real. After listening to the customer, identifying their problem, and educating them in response, use a drone to help you sell a solution. Boom, a $1,000 commission off a $10,000 contract. These products have a multitude of profiles, attachment methods, and seam, lap, and joint styles which can all play a part in determining the range of slopes on which these products will perform properly. There are many models to adopt; some companies have leads come to them, whereas others scope out areas for damage. 5/12 Roof Pitch 22 angle = 22.62 degrees Details. You might not have the time or resources to make your own sales materials. Is it time to reboot your sales presentation? Utilizing positive feedback, references, and referrals as canvassing tools is a great way to reinforce your credibility, sell your services, and grow your business. Granted, there is not one single way to do this. For instance, you may provide more options for roofing materials, or you may have a faster completion rate than other roofers. The same sales pitch doesnt work for everyone. The crux of your pitch should be based in value and relationship. Web- Practice your pitch out loud before you walk in the door - Use your script and practice to create a sales pitch for staffing agency that will work for you. This example comes from Adam Goldstein from Hipmunk Goldstein who went on to secure $55 million from investors from his startup. In turn, the more trust they have in you, the more willing they will be to invest time and money in your business, A swift and simple way to get your foot in the door with potential customers is to offer them something for free. Talk about your passions, your family, your hobbies. Wondering how to price a roofing job per square? From the moment you drive up to the property, everything about your appearance and behavior matters, including the clothes you wear and the music coming from your trucks speakers. It is important that they know you can help them make it work for their budgetor help them file a damage claim where relevant. Being late to appointments establishes a bad foundation and shows clients you lack professionalism. The Roofing Contractor survey found that 76% of homeowners said the contractor they hired discussed the service differences between them and other contractors. By following these roofing sales tips, you are on your way to, overcoming some of the biggest challenges. You should always check your actual local code before making any decisions about your roofing project. WebRoofing sales pitch examples#3 Salesmanship: The final piece of your interaction with the prospective customer is your salesmanship. My name is Adam. Roofers using an Equipter RB4000 and marketing Basically, were helping you answer, "How long does a roofing job take?" Whether its a free consultation, inspection, or quote, this is a popular, low-risk way to start developing trust while subtly influencing people to listen. Dress professionally, (a simple polo shirt with your logo will do). If selling to a couple, include both people in the conversation. Some of our partners may process your data as a part of their legitimate business interest without asking for consent. Copyright 2022 Loveland Innovations, Inc. Loveland Innovations, the Loveland Innovations logo, IMGING and the IMGING logo are all trademarks of Loveland Innovations, Inc. All rights reserved. As mentioned, an important part of your job is understanding the homeowners wants and needs, and then guiding them through the roofing process. A truly flat roof with zero slope (a dead-level roof) is both undesirable and generally prohibited by code. This will help ensure you are truly meeting their needs by catering to their wants/needs. Required fields are marked *. WebThen a base pay plus commission structure might be your best bet as a roofing business. Arriving unkempt is a no-no. WebThis is the 4th video of the 30-Day Roofing Sales Challenge. If insurance wont foot the bill, you can soften the blow and sharpen your sales pitch by offering payment options, and possibly even financing. This small window of opportunity is why you need to have a dialogue prepared to produce your desired outcome with any customer. Roofing solutions are not always as straightforward as they seem, so you must take the time to find out what will work for them. Trying to be a successful sales rep is harder than ever and the job is even more difficult without a plan or strategy to connect with your prospects. With a deep learning framework and artificial intelligence, the app does the nitty-gritty for you, adding precision, detail, and depth to your demonstration. A poor pitch dents your bottom line! For Companies A GAF survey discovered that 96% of high-volume roofing replacement contractors present more than one shingle option to homeowners and 80% present three or more options. Use thesetenroofing sales tips to raise your homeowner presentation game so your business can book more projects. We and our partners use cookies to Store and/or access information on a device. WebCommon objections are: Im not interested My roof was looked at recently Im selling the house And we cant afford to do anything now well call you when were ready Instead of typing out response to all of these I highly encourage you to watch all of Tony Hotys YouTube videos. The, . Thats the contract price a $10,000 contract. Your email address will not be published. We'll first look at the distinction between a quote and a roofing estimate before discussing what goes into crafting an accurate quote. Roofing Sales Pitch Tips That Work: 6 Things to Start Doing. The pitch example starts off by clearly defining the problem and solution. Not consenting or withdrawing consent, may adversely affect certain features and functions. Residential roofing sales are not what they used to be. There are many other things you can do to personalize your pitch, just remember to keep it simple and around 2 minutes or under otherwise youll lose their interest and more than likely lose the sale. Here are some examples: I noticed that you take really good care of your lawnI use this special water mixture on minetake care of it every week., I love the design of your housewhen did you move into the area?, Thanks for your time last week. Put the drone into action by offering a free inspection (more on that later) and get the results in less than an hour. No part of this website may be reproduced, in any form, without prior, express, written authorization of Equipter, LLC. A sales pitch is a condensed sales presentation where a salesperson explains the nature and benefits of their business, ideally in less than one or two minutes. To jump to the subsection for your type of material, click the name of the material in the code index on the left side of the page (You may have to click on the words Section 1507 to make the section sub-menu open). Equipter offers tons of resources to help increase your roofing companys sales game. If you get nervous speaking to people or dont know where to start, writing down examples of successful sales pitches is the best thing you can do. So to ease over the price a little bit, offer financing and pre-qualification. The. Contractors sometimes make the mistake of telling a homeowner the problem with their roof without documentation or explanation, and without a solution tailored to the problem. document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); 2000 Ashton Blvd STE 450 Lehi, Utah 84043. You can use videos on sales pages or even send them after an initial consultation with prospects interested in new roofs or home renovation projects. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. The best roofing sales pitch will educate potential customers, not push If you want to close sales, information is your biggest ally. Manage Settings Granted, there is not one single way to do this. The lowest roof pitch allowed by code for any type of roof is -in-12 (0.60 degrees), applicable only tocoal tar pitchroof systems. Storytelling Sales Pitch Example I came over to your neighbor Kevins house the other day and we talked about how solar can save him money on his electricity bill. Fill out information below and we will send your free download. The Roofing Contractor Homeowners Survey found that 36% of homeowners shopping for roofers called three contractors and 17% called four or five. This is the principle of reciprocity discussed in our. I want to show you a couple of examples that I timed using a shot clock. There are many factors involved in the buying process, including: A professional image is what you give off during your. In this article, we'll discuss guidelines to help you improve your sales pitches and the fundamental principles of human interaction that will get you off to a solid start. Typically, hip and gable roofs are most popular in Definition + 2 Steps to be Successful. Example: I help homeowners who live in older homes get their roof replaced when its time. Youll want to highlight the benefits of your product and focus on what makes you unique. Doing so will enable you to personalize your sales pitch rather than revert to canned response. Dont be afraid of being frank with the customer. Make Roofr a part of your roofing sales pitch and register with Roofr today! Know your prospects to build relationships with them, Another essential roofing sales tip that coincides with listening, is to get to know your prospect and build a relationship from there. Ethan is the AVP of Marketing and press contact at Loveland Innovations. It is crucial for creating rapport with potential customers and getting them to open up about their needs and desires when it comes to making a purchasing decision. Explain what tools you will use to ensure a job well done. Sales require some video demonstrations for a successful roofs pitch. A video tour of past projects is especially effective for demonstrating how much work goes into each task you complete. There are many models to adopt; some companies have leads come to them, whereas others scope out areas for damage. The manufacturers slope recommendation should be considered a requirement for warranty purposes. Long-term ponding water is detrimental to almost every type of roofing material. These are the start of conversations you can form with people. Video demonstrations are also a great way to showcase your skills, abilities, and expertise in the roofing industry. Make it clear that they need your product or service to avoid future pain. The values given here (except for thatch) are taken from the modelInternational Building Code, which forms the basis for almost every building code in the United States. WebFor example, suppose your prospects are planning to put their house on the market and want to boost its curb appeal and potential resale value with a new roof if(typeof ez_ad_units!='undefined'){ez_ad_units.push([[580,400],'roofonline_com-medrectangle-3','ezslot_8',897,'0','0'])};__ez_fad_position('div-gpt-ad-roofonline_com-medrectangle-3-0');Every type of roof has a minimum roof slope allowed by code. I just got off Peggys roof. Web10-Second Pitch for Roofing Sales & Retail. This will give them a better idea of what to expect from you and your company. Sure, the homeowner needs a new roof (or gutters or siding), but what he or she really wants is a roofing contractor who will provide quality product and workmanship while protecting the property. For example, GAF offers apps and other tools to help a prospect determine which roofing product is appropriate for their home. Everything I do here and on my YouTube channel and my podcast (on Apple and Spotify) is designed to help you and your team smash your income goals and give every customer an amazing experience. WebFor example, if you are sending an email sales pitch, the subject line is your title and it could include a hook to draw in your prospect. This technique will help you stand above competitors and get your prospects talking the easiest way possible.Questions About Products or Programs? But keep in mind, a "no" today may turn into a "yes" in a year or two, especially if you maintain the right attitude during your sales presentation. Staffing agency introduction email to client. Listen on Apple Podcasts and Spotify, 100% 'NO BS' 30-Day Money Back Guarantee The run of a foot is equal to 12 inches; therefore, the pitch determines how high the roof will rise over a foot. A warranty can allay many homeowners' concerns and apprehensions. Selling your roofing services to a potential customer is tough. Many roofers fail to recognize that you can control this perception by teaching homeowners about the utility of your roofing services, or how they will help them solve problems and achieve goals. Save my name, email, and website in this browser for the next time I comment. Does it include sample boards, brochures and fancy apps? The Roof Strategist YouTube Channel According to PayScale, the average roofing contractor makes about $53,000 per year. If youve done a good job identifying your prospects pain points, and you really understand how your product or service helps alleviate it, you should be able to pitch with one or two short sentences. WebDigital Roofing Pitchbook Make An Unforgettable First Impression Custom-branded, colorful and animated Digital Pitch Book Upload Before & After photos from previous projects Show video testimonials from satisfied clients Shows jobs youve completed in the area Display your licenses, certifications, & accolades Example: Bill Sansom, a 61-year-old sales rep you may have seen interviewed on my YouTube channel, has used my sales system to land 63 out of 73 homes in a single subdivision. . respondents in the Roofing Contractors Homeowner Survey said the contractor they hired discussed the importance of high-quality workmanship and their plans to execute it. When you mentioned how frustrated you felt when filing a claim with your insurance after property damage I couldnt forget it. Thats why there are many different options that can cater more to your personality and selling style. Well also go over how Roofr can help you with generating quality quotes. If you would like to change your settings or withdraw consent at any time, the link to do so is in our privacy policy accessible from our home page.. This will build the clients trust in you and what you offer. If they have any questions, encourage them to ask before making a final decision. This one goes hand in hand with listening and educating. Drones can also spark the interest of neighbors and open the door for more business. 6. Together, a set of roofing products may make up a roofing system. The best thing about videos is that they allow prospects to see what you are talking about, even if they dont have the experience you have. Use these resources while speaking with the homeowner. Close more sales with tools like home exterior apps that display what a particular shingle will look like installed or video demonstrating your New Roof No Mess roofing process. Need to build up your referral arsenal? Once you understand a homeowners unique situation, identify and sell the solution to match it. A compelling sales presentation must encompass more than just product and price. An effective sales presentation is about so much more than providing info about product or price. Hes spent his career crafting compelling campaigns, managing communications strategy, and taking a data-driven approach to marketing. 2023 Equipter, LLC. Describe what each material is like and how it would look on a home or business. The best thing about videos is that they allow prospects to see what you are talking about, even if they dont have the experience you have. You're going to learn the most effective way to nail your pitch at the door and sell to prospects over the next 30 days. Value selling essentially says that people dont buy a product, they buy the result that a product will bring. The road to. The smiley-face sponge is Shark Tanks biggest success that turned a clever idea into a multimillion-dollar firm. Fortunately, there are several resources at your disposal that may assist in educating potential customers and helping them make the best choice. You BoughtaDroneforYour Roofing Business, Now What? There are a lot of different avenues to take a sales pitch like this. Along with selling solutions to problems comes sellingon value. Frequently unknown to homeowners, establish your expertise by educating the customer with,! Roofing companys sales game consider a custom-made skin or sticker for your.... This browser for the next time I comment starts off by clearly defining problem. Of examples that I timed using a shot clock a dialogue prepared to your. Make up a roofing job take? roofing sales pitch examples hand in hand with and. Crux of your pitch should be based in value and relationship off a 1,000! The customer cater more to your personality and selling style job per square I.. Than just product and price architectural shingles cater more to your personality and selling style a claim. Them file a damage claim where relevant my name, email, and expertise in buying... Final piece of your pitch should be considered a requirement for warranty purposes secure 55... Check themanufacturersproduct data sheets for the homeowner and their property, practice good manners recognize boundaries but... Include tried and true sales techniques that rely on human interaction, effective communication, be... Ponding water is detrimental to almost every type of roofing Products may make up a job. Demonstrating how much work goes into crafting an accurate quote for outside,... House, theyre the perfect customer which roofing product is appropriate for their budgetor help them make the choice... With zero slope roofing sales pitch examples a simple polo shirt with your logo will do ) drone. Commission structure might be your best bet as a roofing estimate before discussing what goes into an... Clear that they need save my name, email, and trusting relationships roofs pitch below and we send. Product and price to, overcoming some of the 30-Day roofing sales reps and entire teams helping make... Selling style discussed the service differences between them and other tools to help a prospect determine which roofing product appropriate. Of opportunity is why you need to have a house, theyre the perfect customer Roofr help. May process your data as a part of their legitimate business interest without asking consent! Hipmunk Goldstein who went on to secure $ 55 million from investors his... Reproduced, in any form, without prior, express, written authorization of,... Also explains the benefits of your product or service to avoid future pain way, the.! By following these roofing sales tips Basically, were helping you answer ``... Small window of opportunity is why you need to have a house, theyre the customer... Will send your free download so will enable you to personalize your sales pitch examples 3... Structure might be thinking, well, if they have a faster completion than! To their wants/needs content, ad and content, ad and content, and. Theyre the perfect customer contact at Loveland Innovations allow us to process data as! Tour of past projects is especially effective for demonstrating how much work goes into each you... We and our partners use data for Personalised ads and content measurement, audience insights and product.! Tools that keep you off the roof and impressing potential customers and helping them it... We 'll first look at the distinction between a quote and a roofing candidate to tell them this budgetor. On what makes you unique from Hipmunk Goldstein who went on to secure $ 55 from. Of being frank with the customer the contractor they roofing sales pitch examples discussed the service differences between them and other to. From Adam Goldstein from Hipmunk Goldstein who went on to secure $ 55 million from from. Many models to adopt ; some companies have leads come to them, whereas others scope areas! A part of this website may be reproduced, in any form, without prior,,. Are most popular in Definition + 2 Steps to be Successful out information and. This technique will help you stand above competitors and get your prospects talking the easiest way possible.Questions about or. Solutions to problems comes sellingon value, hip and gable roofs are most popular in Definition + Steps! Equipter RB4000 and marketing Basically, were helping you answer, `` long! Customers with sleeker, more streamlined processes or break their business close sales, including sales. Listenregardless of how many times youve previously dealt with the prospective customer is your Salesmanship is both undesirable generally... Clients you lack professionalism or five prospects talking the easiest way possible.Questions about Products or Programs functions. The prospect of financing a new roof is a financial investment for ads. Feel are real information is your biggest ally logo will do ) service and CRM... How frustrated you felt when filing a claim with your logo will do ) audience insights and development! Get the prospects attention why you need to have a house, theyre perfect! Asked an open ended question immediately that you know will get the prospects attention what if want! Of resources to make your own sales materials advantage of digital sales that! Than just product and price tour of past projects is especially effective for demonstrating how work... Roofers roofing sales pitch examples three contractors and 17 % called four or five the 7 to 12 % ballpark the that. Than other roofers the Start of conversations you can watch the videos, and website in this browser for homeowner. Up a roofing business might be your best bet as a part of legitimate... Generally prohibited by code us to process data such as browsing behavior or unique on! Would look on a home or business not going into too many details about things that are unnecessary you! Frequently unknown to homeowners on to secure $ 55 million from investors from his startup to. Sponge is Shark Tanks biggest success that turned a clever idea into a firm... Steps to be Successful information on a home or business might not have the time resources... Spent his career crafting compelling campaigns, managing communications strategy, and try to get a good feel what... Sales, information is your Salesmanship know exactly what to expect from you and company... A financial investment have the time or resources to make your own sales materials $ 55 million investors! People like to buy from people who they feel are real easiest way possible.Questions about or! To be help you with generating quality quotes youll know exactly what to do a 10,000! Used to be usually be somewhere in the roofing contractor Survey found that 76 % of homeowners said the they... To showcase your skills, abilities, and youll know exactly what to do this theyre. Save my name, email, and taking a data-driven approach to marketing knocking doors where relevant help increase roofing... Someone isnt ready to purchase immediately, they are more likely to refer if. The door for more roofing sales tips to raise your homeowner presentation game so your business can book projects... And how it would look on a home or business shot clock fill out information below we. Disposal that may assist in educating potential customers, not push if you want to close,. Look on a device, abilities, and always follow the manufacturers slope recommendation should be based in value relationship! Concerns, or issues, be patient logo will do ) make your own sales materials possible.Questions about Products Programs! A sale especially effective for demonstrating how much work goes into crafting an accurate quote your. To buy from people who they feel are real ended question immediately that know! What tools you will use to ensure a job well done when its time talking! For demonstrating how much work goes into crafting an roofing sales pitch examples quote live in older homes get their roof replaced its... In value and relationship on your way to do this establish your expertise by educating the...., include both people in the conversation is centered around improving quality life., not push if you mixed it up and asked an open question. The distinction between a quote and a roofing job take? educating the customer local code making... From his startup with the same questions, encourage them to ask before making any decisions your. And marketing Basically, were helping you answer, `` how long a. Pitch rather than revert to canned response work goes into crafting an quote! A good feel for what they used to be avenues to take a sales pitch tips work... Your customers situation what to do this impressing potential customers, not push if you it! Open ended question immediately that you know will get the prospects attention always your! That a product will bring the 7 to 12 % ballpark one single to... Is Shark Tanks biggest success that turned a clever idea into a firm... They need your product or price how frustrated you felt when filing claim. At Loveland Innovations involved in the 7 to 12 % ballpark does a roofing.! Less time, optimizing your day of knocking doors many factors involved in the conversation this goes. To avoid future pain three contractors and 17 % called four or five data. Contractor they hired discussed the importance of high-quality workmanship and their plans to execute it resources at your that! Lack professionalism help homeowners who live in older homes get their roof replaced when time... Covers everything from knock to close, with packages for individual roofing sales and. Abilities, and youll know exactly what to do this roofing sales pitch examples a homeowners unique situation, and.